Globally, using cell phones, smartphones, iPads and tablets for surfing the web is increasing with an alarming rate due to its convenience, cost-efficiency, convenience. The use of cellular phones is closing the digital divide relating to the rich and poor; and the urban and rural dwellers. All companies are duty-bound to build up websites that are mobile-friendly so that you can reach these mobile users. Just one way of the process is to create designs that are understanding of different devices and screen sizes.
What then is responsive web design agency?
Responsive website design (RWD) can be a technique used in website design allowing webpages react to the screen size, orientation and platform with the device an end user is viewing with.
Responsive design are the simple most important factor containing changed the browsing behavior of browsers recently. Such websites can handle changing from device to device. As an example, if the user switches coming from a cellphone to some tablet device, the site automatically adapts and dynamically fits how big is the screen.
Without delving much in the technicalities involved in designing such websites, listed here are the organization benefits of responsive design.
User-friendly: Responsive websites are highly liquid and fluid which make contents change across all screen resolutions and devices. They have foreground images that scale with all the layout to reveal and conceal areas of images online. This fluidity makes it user-friendly, accessible and exquisite when compared to conventional websites. Users can surf your site no matter the environment they end up, hence helping the reach of your business website.
Consolidate business marketing efforts: Google has recommended responsive design as best practice so firms that do not have choices getting left behind. Is the most popular global search results, Google explained that responsive websites are easy to crawl and perform favourably in search results.
In accordance with Moz, a well-respected search company inside their 2015 Search engine results positioning Factors, 150 marketing professionals focusing on SEO were surveyed and the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness within the Ranking Factors report.
Given this knowledge, we are able to safely say without a doubt that having a responsive website may help augment marketing efforts of organizations to realize their business objectives.
Affordable: Using desktop or laptops is generally higher priced and/or inconvenient than using cellular phones. Cellular devices offer quick and easy use of facts about the move. Responsive websites are therefore cost effective for users who spend little to no period in an office space.
For businesses, the responsive website design reduces design and development costs since they don’t must develop different websites for different devices. Additionally, businesses will save money on maintenance costs as they is going to be emphasizing only one website.
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